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Good customer service should mean everything in business. Making and selling art is a business. Customer service represents trust and valuation of customers. I work very hard to please my customers, whether they are strangers or old friends. My customers mean everything to me. They make my career possible and I am grateful.
The fastest way to lose me as a customer is to treat me with neglect. There is a small company who sells paper making supplies. I wrote to them once with a question about using their product. I was never answered. Will I use their product? Probably not. If they don’t have time to answer a simple question, they don’t really care about their customers. Whether that is true matters not. That is the impression they gave.
A business can have a hundred good reviews, but just one bad one will spoil your reputation for many. I think about these incidences in relation to how I respond in business. I always want my collectors to be happy. Communication is free these days. There is really no excuse for not answering customer inquiries.
Country painters love their collectors…..
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